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Are you finding that a lot of your potential customers leave items in their shopping cart without completing their purchase on your e-commerce site? You are not alone โ shopping cart abandonment is something all e-commerce stores experience. What are some of the common reasons as to why: – extra costs like shipping or taxes […]
Existing customers are every brandโs most valuable asset right? ๐ช๐ป I’m sure most of you don’t need to ask why – but just in case… Some of the reasons why your existing customers could be useful (outside of just more sales, increased LTV, and a cheaper CPA): โ They know why they converted. โ What […]
Ad copy writing is never a one fits all approach… however, it is worth trying to go by some guidelines, here’s some of what we use at Advertify ๐ 1. ๐ ๐จ๐๐ฎ๐ฌ ๐จ๐ง ๐ญ๐ก๐ ๐ฏ๐๐ฅ๐ฎ๐ ๐ฉ๐ซ๐จ๐ฉ๐จ๐ฌ๐ข๐ญ๐ข๐จ๐ง๐ฌ ๐ซ๐๐ญ๐ก๐๐ซ ๐ญ๐ก๐๐ง ๐๐๐๐ญ๐ฎ๐ซ๐๐ฌ: tell your customer how they will live better when they use your product. 2. ๐๐ซ๐ข๐ญ๐ย ๐ข๐ง ๐ฒ๐จ๐ฎ๐ซ ๐๐ฎ๐๐ข๐๐ง๐๐๐ฌ […]
Here are 3 things you can do to improve the ๐๐๐๐-๐๐๐๐๐๐๐๐ experience for your ecommerce customers: 1. ๐๐ซ๐๐๐ญ๐ ๐๐ง ๐๐ง๐ฅ๐ข๐ง๐ ๐๐จ๐ฆ๐ฆ๐ฎ๐ง๐ข๐ญ๐ฒ ๐๐จ๐ซ ๐๐จ๐ฎ๐ซ ๐๐ฎ๐ฌ๐ญ๐จ๐ฆ๐๐ซ๐ฌ When branded online communities are built well, they can drive sales and engagement. Also, they are instrumental in fostering long-lasting relationships into brand ambassadors. 2. ๐๐ฆ๐ง๐ข๐๐ก๐๐ง๐ง๐๐ฅ ๐๐ฎ๐ฌ๐ญ๐จ๐ฆ๐๐ซ ๐๐ฎ๐ฉ๐ฉ๐จ๐ซ๐ญ Omnichannel focuses on […]
When it comes to increasing customer retention, why are loyalty programmes worth considering? ๐ง 1. ๐๐ก๐๐ฒ ๐๐ง๐๐จ๐ฎ๐ซ๐๐ ๐ ๐ซ๐๐ฉ๐๐๐ญ ๐ฉ๐ฎ๐ซ๐๐ก๐๐ฌ๐๐ฌ A good loyalty program entices customers intoย increasing their purchase frequencyย and the amount they are spending on every interaction. 2. ๐๐จ๐ซ๐ ๐๐ฎ๐ฌ๐ญ๐จ๐ฆ๐๐ซ ๐๐๐๐๐ซ๐ซ๐๐ฅ๐ฌ If customers enjoy your loyalty program benefits and or features, they’re more likely to […]
One of the most essential objectives of your advertising copy… is clarity. If you get it wrong… your intended audience may not even bother to read it! ๐ Your benefit to the intended reader/view and what s/he stands to gain from it, if they take action; should be crystal clear. Do the above. Simple, yet […]
