When it comes to increasing customer retention, why are loyalty programmes worth considering? 🧐
1. 𝐓𝐡𝐞𝐲 𝐞𝐧𝐜𝐨𝐮𝐫𝐚𝐠𝐞 𝐫𝐞𝐩𝐞𝐚𝐭 𝐩𝐮𝐫𝐜𝐡𝐚𝐬𝐞𝐬
A good loyalty program entices customers into increasing their purchase frequency and the amount they are spending on every interaction.
2. 𝐌𝐨𝐫𝐞 𝐂𝐮𝐬𝐭𝐨𝐦𝐞𝐫 𝐑𝐞𝐟𝐞𝐫𝐫𝐚𝐥𝐬
If customers enjoy your loyalty program benefits and or features, they’re more likely to recommend it to their friends and peers.
3. 𝐏𝐫𝐨𝐦𝐩𝐭 𝐜𝐮𝐬𝐭𝐨𝐦𝐞𝐫𝐬 𝐭𝐨 𝐬𝐩𝐞𝐧𝐝 𝐦𝐨𝐫𝐞
Multi-tier loyalty programs are powerful instruments that can stimulate customer engagement.
The lesson: look after your customers and they will help you grow.